MKT 435 Week 1 Individual Study Guide Consumer Behavior Paper
Write a 700- to 1,050-word paper in which you relate consumer behavior to marketing. In your paper, address the following:
- Define consumer behavior, and how it relates with the subject of marketing.
- Select a purchase you have made recently and describe in detail how each of the 4Ps, product, price, promotion, and place, affected your purchasing decision.
- Explain the impact that social media is having on the 4P’s and how it effected your purchase or consumer’s in general.
Format your paper consistent with APA guidelines.
Please attach the Certificate of Originality with each assignment.
THIS TUTORIAL HAS 1,207 WORDS, 1 FIGURE, AND 5 REFERENCES IN CORRECT APA FORMAT – GRADED 9/9 – A+++ WORK!!!
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